The Art of the Possible: An AWS Generative AI Overview

Generative AI is reshaping how organizations operate, but identifying the opportunities that create real business value remains a challenge. Get a practical overview of the AWS AI and machine learning portfolio, see how its capabilities map to real-world workflows, and learn how organizations move from experimentation to measurable outcomes. We close with a focused look at retail, showing where AI can improve operations, decision-making, and customer experience.

August 18, 2026
14:00 CEST
Online

Speakers

Principal Solutions Architect | AWS

Benjamin Meyer

Principal Solutions Architect | AWS

Benjamin brings 10+ years in cloud, digital transformation, and enterprise architecture, including 6+ years at AWS. Previously at Allianz Germany, he helped modernize legacy systems and shape cloud-native transformation.

FSI Solutions Architecture Lead | AWS

Igor Ivaniuk

FSI Solutions Architecture Lead | AWS

Igor leads AWS Solutions Architects for Financial Services in CEE, focusing on GenAI, cloud operations and modernization. He has delivered large-scale cloud migrations for PrivatBank, Raiffeisen Bank Ukraine and Monobank.

Regional Director | Andersen

Adil Mansimov

Regional Director | Andersen

Banking regulation expert and World Bank consultant.

Agenda

13:00-13:05

Welcome & Introduction

    13:05-13:25

    Navigating the AWS Generative AI Landscape

    Get a broad overview of the AWS AI and machine learning portfolio and explore how its capabilities map to real-world workflows: from forecasting and process automation to personalization and intelligent assistants. See where Generative AI can create meaningful business value and where it may simply add noise.

      Benjamin Meyer

      Benjamin Meyer

      AWS

      13:25-13:45

      Putting Generative AI to Work: Real-World Business Value

      See how organizations are putting AWS AI capabilities to work and moving from experimentation to measurable business value. The session will close with a focused look at retail use cases, including smarter operations, better decision-making, and more personalized customer experiences.

        Igor Ivaniuk

        Igor Ivaniuk

        AWS

        13:45-13:58

        Q&A session

          13:58-14:00

          Closing Remarks